With CRC affecting most sites now, Carbon reduction is a very much higher priority than even a year ago. Having populations of many hundreds, if not thousands of staff, we see universities as communities within their own rights. Behaviour Change is a crucial plank of any sustainability strategy, and ZapCarbon have pioneered a number of novel approaches.
How do you make thousands of people behave more "sustainably" ? How do you challenge long-held patterns of behaviour ? How do you even engage someone to switch off that photocopier at night ?
Carbon reduction has generally fallen in the laps of "Estates", yet behaviour change reaches into all corners of an organisation.
To assist such managers, ZapCarbon have developed a range of highly innovative systems that help with the psychology and management of mass behaviour change, yet are firmly rooted in quantification and data.
The common denominator amongst all our clients is that they see Behaviour Change as a vital - and cost effective – element to their Carbon reduction success.